Tim Cook: Apple TV IS Still A Hobby, But I Couldn?t Live Without It

Apple TV is still a hobby. The word comes from Apple's Chief, Tim Cook who nevertheless championed the company's current offering. He stated that Apple sold more than 2.8 million Apple TV units last fiscal year with 1.4 million moved within Q1 2012 (a new record for the device). ?Our Apple TV product is doing quite well? but in the scheme of things, we still classify Apple TV as a hobby. We continue to add things to it. If you?re using the latest one ? I don?t know about you, but I can?t live without it. Other than that, no comment.? said Cook.

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